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Email Marketing

7 Steps to Get Your Phone to Ring With Inbound Marketing
Digital Marketing

7 Steps to Get Your Phone to Ring With Inbound Marketing

(Here is a primer on the single most important marketing tactic available to local businesses today) The topic of “Inbound marketing” is a big topic right now in the world of Internet Marketing. And for…

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Why We Switched to Double Opt-in To Build Our Email List
Digital Marketing

Why We Switched to Double Opt-in To Build Our Email List

Having a well curated email list is an essential marketing tool for growing your local small business. Even with today’s big emphasis on social media marketing, Email marketing is still the Champion. The decision on…

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We Hate Spam As Much As You Do – How To Comply With CASL
Digital Marketing

We Hate Spam As Much As You Do – How To Comply With CASL

On July 1, an important new law is taking effect in Canada which affects everyone doing Email marketing. It’s known as CASL, “Canada’s Anti-Spam Legislation”. You probably need to make changes to your website, email…

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How To Grow Your Business Because Of A Recession
Entrepreneurship

How To Grow Your Business Because Of A Recession

What Goes Up Must Come Down…You Can Plan On It It’s no secret that economies are cyclical…they have ups and they have downs. Despite that simple fact, most businesses work on the assumption that they’ll…

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Brand Your Business Email Address
Entrepreneurship

Brand Your Business Email Address

If your business card has an Email address with “sympatico”, “rogers” or any other personal-type Email address, then this article is of particular importance to you. I remember back when having a fax number on…

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